Well, this is awkward
You found /wp-admin
If you're looking for the WordPress dashboard, we have some news. This site used to run on WordPress. It doesn't anymore. But don't leave just yet - we still build excellent WordPress sites. Just not this one. Not anymore.
The backstory
WordPress?
Been there, built that.
Blue 37 spent years deep in the WordPress ecosystem. We built themes, plugins, WooCommerce stores, and custom solutions for clients across the UK and beyond. We organised WordPress London meetups, contributed to the community, and genuinely loved the platform.
Then we rebuilt this site in SvelteKit. Not because WordPress is bad, but because for this particular project, something else was the better tool. That's kind of our whole philosophy.
What we offer
WordPress
Development
We may have moved this site off WordPress, but we still build WordPress solutions for clients every week. Over two decades of experience means we know what works, and what doesn't.
Custom Theme Development
Bespoke WordPress themes built from scratch - no bloated page builders, no kitchen-sink frameworks. Clean, fast, maintainable.
Plugin Development
Custom plugins that do exactly what you need. We've built everything from simple utilities to full SaaS integrations within WordPress.
WooCommerce
Online stores that actually work. Custom product types, payment integrations, shipping logic, and checkout flows tailored to your business.
Performance & Rescue
Slow site? Hacked site? Plugin conflicts? We've seen it all. We'll diagnose the problem and fix it properly - not just install another caching plugin.
Migration & Modernisation
Whether you're moving hosts, upgrading PHP, or migrating away from WordPress entirely (like we did with this site), we'll get you there safely.
Ongoing Support
Updates, security patches, backups, and someone to call when things go sideways. WordPress maintenance without the mystery.
The philosophy
Right Tool,
Right Job
WordPress powers over 40% of the web for a reason. It's brilliant for content-driven sites, online stores, and projects that need a CMS. We'll happily build your next WordPress project.
But if something else is a better fit - SvelteKit, Next.js, a headless setup - we'll tell you that too. We're not married to any platform. We're married to getting you the right result.
Ready to start?
Let's build something great
Have a project in mind? We'd love to hear about it. Get in touch and let's talk about what we can build together.