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On software development, web technology, and building for the web.

9 Apr 2018

Back to Basics: A New Developer’s Guide to Creating WordPress Products

Your New Year’s resolution might have been to start developing for WordPress. However, despite the platform’s ease of use, there’s still a learning curve to master. You’ll find there are plenty of resources available to help you begin, but understanding everything involved could prove challenging. Fortunately, the basics of developing for WordPress are easy to …

Development

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6 Apr 2018

4 Secrets to Successful Retargeting Campaigns

Retargeting is currently one of the most-used digital marketing strategies on the market. The proven effectiveness of retargeting campaigns and the level of personalization you can now do are great things to have in your arsenal, especially with the market being as competitive as it is today. Retargeting – differs only in method from remarketing …

Tutorials & Guides

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5 Apr 2018

WordPress Plugins: How to Know When to Install Or When to Avoid

We all know it, WordPress plugins are one of the biggest advantages that WordPress offers. But they can also be the greatest weakness when it comes to using the CMS. Using WordPress plugins effectively is highly dependent on two things. One is the source from which you get your WordPress plugin and the second is …

Tutorials & GuidesPlugins

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4 Apr 2018

9 Actionable Copywriting Tips for Instantly More Powerful Content

Studies have shown that 55 percent of all visitors read a blog post only for 15 seconds or less. That means, by the end of this paragraph you have likely already decided whether to keep on reading or not. It is my job to make sure you do. So, do I still have your attention? …

Community & Events

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3 Apr 2018

How To Hook Your Visitors With A Sizzling ‘About Us’ Page Design

If you represent a business, you’ve got a chance to shake hands with your prospective customers, smile to them, and tell about your brand in person. Of course, it isn’t feasible to meet every potential customer so you have to be just as engaging through your website. If you want to effectively introduce your company …

Tutorials & Guides

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3 Apr 2018

Torque Toons: American Gutenberg Meme

The American Chopper meme is so popular these days that it was only a matter of time before WordPressers got in on it. Doc Pop Doctor Popular is an artist and musician living in San Francisco. As a full disclaimer, he is neither a doctor nor popular. The post Torque Toons: American Gutenberg Meme appeared …

Community & EventsGutenbergInterviews & Features

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2 Apr 2018

A Beginner’s Guide to Content Syndication

If you’re frequently publishing content on your ‘dev blog’ or elsewhere on your site, you’ll obviously want it to reach as many people as possible. This is possible through ‘syndication’ – essentially, getting your content onto multiple blogs at once. Content marketing can positively impact the number of leads you get, so automating the process …

Development

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2 Apr 2018

Torque Toons: GDPR TLDR

The GDPR, or General Data Protection Regulation, is coming May 25th. It’s similar to the European Cookie Law, but a lot more strict and specific on what data sites can collect from users. In spite of many recent news stories about big companies mining our data, I still find myself oddly dreading designing a site post-GDPR. …

Community & EventsSecurity & PrivacyInterviews & Features

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30 Mar 2018

Building an Email List in WordPress – What Business Rookies Need to Know

Attracting customers and business associates is one of the crucial aspects of every new business enterprise. If you’ve just set your foot onto the business path, it’s vital to know that you need to generate new leads in a personal manner. And the most personal feature used by every entrepreneur is the email service. Therefore, …

Tutorials & Guides

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29 Mar 2018

6 Plugins to Help Increase Your Email Subscribers

While most bloggers think of building an email list as a Herculean task, it can really be a simple process if you have the right tools at your disposal. Thankfully, there are plenty of plugins you can use to easily grow your email list. We hand-picked a few of the best WordPress plugins you can …

Tutorials & GuidesPlugins

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28 Mar 2018

Advanced OOP For WordPress: Customizing REST API Endpoints To Improve WordPress Search

I’ve written a lot about object-oriented PHP and the WordPress REST API for Torque over the past few years. I’ve also touched on using Composer for dependency management and to provide an autoloader, as well as covered unit testing. The basic message of everything I’ve written is that by applying the established best practices of …

Development

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28 Mar 2018

The 5 Best Related Posts Plugins For WordPress To Engage Your Visitors

You probably spend a ton of time and effort trying to get more visitors to your WordPress site. But despite all that hard work, a good chunk of those visitors bounce away, perhaps never to return. That’s why, beyond simply getting visitors to your site, you need to do everything possible to keep them engaged …

PluginsInterviews & Features

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