Marketing & Business

90 posts in this category.

Did anyone else get excited when they thought WordPress Freedom Day was a thing? The real thing, World Press Freedom Day sounds pretty awesome though. Don’t forget to check out our other editorial toons! Doc Pop Doctor Popular is an artist and musician living in San Francisco. As a full disclaimer, he is neither a …

Community & EventsMarketing & Business

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10 Apr 2018

What is the Optimal Content Length? – Here’s What the Science Says

What is the optimal content length? How long should your blog posts be? What is the ideal word count for SEO? These are questions many would-be bloggers and marketers ask themselves. Obviously many things go into successful content marketing. From choosing the right keywords, to learning to write well, to image optimization. All these are …

Marketing & BusinessTutorials & Guides

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27 Mar 2018

Doc Pop’s News Drop: Are Developers Responsible When a Plugin Breaks a Site?

Doc’s WordPress News Drop is a weekly report on the most pressing WordPress news. When the news drops, I will pick it up and deliver it right to you. There’s a great conversation on r/Wordpress (lowercasing is their theirs) about what happens when a plugin update breaks a clients site. Is it the developers job …

Marketing & BusinessPluginsWordPress

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27 Feb 2018

How To Create Killer Content And Get Noticed

Quality content is incredibly important for any website whether you’re a travel blogger or a large enterprise company. To grow your brand, you need a way to connect with your audience on a deeper level. This is where a blog comes in. If you don’t have a blog, you are doing something wrong. In order …

Marketing & BusinessTutorials & Guides

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29 Aug 2017

2 Core Digital Marketing KPIs That Are Crucial for Your Business

If you’ve ever stepped foot in to the marketing industry, you’ve surely heard about key performance indicators (KPIs) and how important they are for businesses. They’re essentially metrics that help organisations monitor their functionality against their business goals and objectives. Many marketers obtain the gist of it, however, many have a problem in understanding which …

Marketing & Business

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13 Jul 2017

Digital marketing and what it means for your business

Doing your marketing online is no longer optional. Rather, it ought to be an essential aspect of any business’s marketing strategy. Moreover, online marketing is diversifying, with new concepts such as influencer marketing coming to the fore. Recent studies indicate that over 80% of professionals working in the field of marketing and digital communications expect …

Marketing & Business

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26 May 2017

5 Tips for Virtual Assistants and the School Holidays

How do I manage the School holidays and my Virtual Assistant business? So it’s that time of year again here in the UK. The school summer holidays are upon us. For those of us with children and running a business from home this can be a challenging time of year. The balance of home life …

Interviews & FeaturesMarketing & BusinessVirtual Assistants

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9 May 2017

Homepage designs that are SEO friendly

Building a website for yourself or having it built for you requires thought and planning. This article covers what you should know to make Homepage designs that are SEO friendly and help convert lookers into potential clients. You’ve probably read these terms before: on-page optimization, keywords and SEO. The basics of SEO is the use of …

Interviews & FeaturesMarketing & Business

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19 Apr 2017

The UK Virtual Assistant Slack Team

Slack: Be less busy. The Slack tagline, it’s short and sweet but wow is it a bold statement. The incredible part….it’s actually true (at least that’s our experience but don’t just take our word for it there’s this too). For those of you that haven’t met Slack before, let me introduce you. Slack is an open communication …

Interviews & FeaturesMarketing & BusinessVirtual Assistants

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16 Mar 2017

Motivation, the Who, What, Where, When, Why

What motivates you? Maybe it’s family, friends, nature, money, lifestyle? Whatever it is we all need a little help with it it now and again. The very fact that you are reading this implies that you are either currently a Virtual Assistant or on the path to becoming one. To be self employed you need a …

Interviews & FeaturesMarketing & BusinessVirtual Assistants

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6 Jan 2017

MailChimp Subscriber Popup

How to help build your email list with MailChimp Subscriber Popup. We’ve been looking at list building, specifically subscribers to our online Virtual Assistant magazine; VA Life. So I thought I’d share a MailChimp tip that we use to help grow our subscription list. You will have noticed a popup when you visited this site inviting you …

Interviews & FeaturesMarketing & BusinessVirtual Assistants

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16 Nov 2016

Is Email Killing Our Productivity?

Is email killing our productivity? If the first thing you do, once you’ve sat down at your desk in the morning, is to head to that little email icon, click it and leave the application open all day long then the answer to this question is most likely; YES. Can you remember how you managed …

Interviews & FeaturesMarketing & BusinessVirtual Assistants

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Marketing & Business

Torque Toons: WordPressFreedomDay

What is the Optimal Content Length? – Here’s What the Science Says

Doc Pop’s News Drop: Are Developers Responsible When a Plugin Breaks a Site?

How To Create Killer Content And Get Noticed

2 Core Digital Marketing KPIs That Are Crucial for Your Business

Digital marketing and what it means for your business

5 Tips for Virtual Assistants and the School Holidays

Homepage designs that are SEO friendly

The UK Virtual Assistant Slack Team

Motivation, the Who, What, Where, When, Why

MailChimp Subscriber Popup

Is Email Killing Our Productivity?